Some ads just write themselves.
My August self-challenge was to write up my thoughts on the healthcare sector, in the same little-book format as How to do Freelancing and How to do Life. One day clear of my Aug 30 deadline, both paperback (ISBN 978-1-912795-27-7) and Kindle editions are now available for order.
The next few books in my “How to do…” series will also involve public policy rather than private victory: planned titles include How to do Welfare and How to do Schools. There’ll be a break for How to do Fitness though.
100 Days, 100 Grand has now been out a year. I’ve published a revised edition (containing the ongoing typos and corrections you can also download as PDFs if you’ve got an older paperback copy) and a 12-book “box set” that splits the 1,200 pages of content into the book’s different sections. This Q1 I’m taking the next step!
I always wanted 100 Days to be an easy-on-the-eye book, with plenty of colour and space in the margins. Most of the 350 or so people who’ve bought it so far seem to agree. But this makes for a very pricey print job, which is why I prefer people to buy from me direct instead of through Amazon or bookstores. And since that means boxing up copies myself, I thought: why not add a few extra bits to the box, so readers get more value?
That’s why I’m working on the 100 Days Plus Pack. For a bit more cash (£149.95) it’ll include a signed paperback copy of the book, a number of other gubbins (wallcharts and crib sheets) to help the reader along the 100 Days journey, and access to a private social media group where you can ask and answer questions. It’s planned for launch end of March after some testing at London Book Fair this year. See you there!
The structure of 100 Days, 100 Grand was inspired by a very special book – that had nothing to do with freelancing. Here’s a new LinkedIn article on how the book got its start from the fitness industry.
People seem to be enjoying the paperback edition – as a workbook, 100 Days, 100 Grand is designed to be scribbled on, with wide margins and linespacing, and ebooks aren’t quite naturals at that yet. Nothing makes me happier than seeing someone adding notes and highlights; by the end of someone’s hundred days I’d like their copy to be dog-eared, covered in runes, stained with coffee and stacked with Post-Its.
(By the way, the best way to get your copy is to order directly from me – you get it signed with a note of thanks, and I make more money.)
But it’s a big book, and people are complaining they can’t carry it around when they work in freelancer haunts like coffee shops. So in May I’m launching a set of new editions – splitting down the book’s 10 Parts (of 7-14 chapters each) into separate books. They’ll contain exactly the same content, but in easier form factors of 60-150 pages apiece. Hey, if it makes life easier for my audience, I’m all for it!
Look out for the set of 12 (including the intro and appendices) at Amazon soon, in all three formats (paperback, Kindle, and Print Replica.) Right, time to start work…
Look what just joined my bookshelf 🙂
Setting myself an unbreakable 90-day deadline to finish the book worked! Albeit with one day off (Christmas day), some very hard days, and about one time a week where I wanted to pitch my laptop out the window. But after 89 days, the Kindle, Print Replica, and paperback editions of 100 Days, 100 Grand are all on sale now!
I’m chuffed to see the idea I had four years ago finally making a thump on the desk. (A big thump – the print edition weighs in at nearly 3kg.) Throughout its creation I’ve remained a working copywriter, and far too often the book took a back seat to my clients. I’m still taking clients as a working writer – man’s gotta eat – but this is the day my business changes a bit.
The plan now is to coach budding six-figure freelancers in the book’s methods, and I’m planning a series of small seminars and presentations to encourage as many freelancers as possible to aim for a six-figure income and share the book’s threefold philosophy.
What is that philosophy? First, that everyone has a saleable “signature move”: some combination of what they love and do best they can offer to the market. Second, that in our superabundant global economy there are customers for that offer: somewhere in the world’s $100tn market there are people with a mere £100,000 to spend on you. And finally, that technology – the true driver of the global economy today – can help you define, find, and connect with those people at low cost, across the wires and waves that link three billion people to information, applications, and resources.
That’s the life-affirming message of the book I wanted to write: you can build the life you want, in 100 days. After nearly four years of effort, I think I achieved it. Now buy the book!