SAMPLE CONTENT

Each chapter of 100 Days, 100 Grand happens in sequence, taking inputs from a previous day and creating outputs for the next, divided into informational content (stuff to learn) and instructional content (tasks to complete.) Here are some PDFs of various short sections and some images of various pages from the book.

Download the book’s Foreword (268Kb PDF)

Download the book’s introduction (170Kb PDF)

Download the Table of Contents (118Kb)

Download the explanatory chapter, “How this book works” (191Kb PDF)

Here’s a sample chapter. Day 64 is from Part 8, about two-thirds through the work plan, demonstrating how to critically assess a client’s brief just after your followups to Campaign responses start delivering them.

Download a day: the full chapter of Day 64 (461Kb PDF)

Pages from 100 Days, 100 Grand

Most processes are explained in diagrams.

Download the introduction to Part 1, “Choose your tools” (125Kb PDF)

Download the introduction to Part 2, “Define your offer” (127Kb PDF)

Pages from 100 Days, 100 Grand

Each chapter ends with a “checklist” to review at end of day.

Download the introduction to Part 3, “Find your market” (146Kb PDF)

Download the introduction to Part 4, “Build your network” (144Kb PDF)

Pages from 100 Days, 100 Grand

Several Appendixes go into more depth, for those interested.

Download the introduction to Part 5, “The List” (151Kb PDF)

Download the introduction to Part 6, “The Letter” (151Kb PDF)

Download the introduction to Part 7, “The Campaign” (151Kb PDF)

Pages from 100 Days, 100 Grand

Standard business models link together, each input feeding the next output.

Download the introduction to Part 8, “Prospect to Project” (154Kb PDF)

Download the introduction to Part 9, “Project to Customer” (146Kb PDF)

Download the introduction to Part 10, “Customer to Retainer” (161Kb PDF)

Pages from 100 Days, 100 Grand

All the reader need is a laptop and web connection.

Download the summary at the end of Day 100 (112Kb PDF)

Download the book’s Afterword (490Kb PDF)

Download some notes about the book’s design and typography (137Kb PDF)